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Linkedin post – Kevin of GRO Explains Their Strategy to Help The Clients

The Inspiration of Kevin

  • Kevin started his professional career as a first marketing hire in a small setup. His task was to build a college ambassador program for a messaging app similar to Whatsapp.
  • Afterwards, he got a job at Google in the ads team. Here, by getting in touch with numerous small business owners, he learned how business drove their audience by advertising, but this ad avenue is to be paid but there is another side of the story; organic search is free.
  • Fascinated by the concept of organic search, Kevin wanted to know how to build a website that brings a million visitors in just one month.
  • Within 2 years, he found a real niche in helping e-commerce businesses do well with organic search.
  • It led him to do freelance SEO consulting for different companies. Shortly, he realized that this skill has a high demand in the market.
  • As a result, he started this company with his friend John and the rest is history.

What Makes GRO Special?

  • GRO does 3 things: content writing, backward building, and SEO optimisation.
  • They write about 10 blogs per month for a client. That means around 15,000 words a month. Publishing such a large volume every month increases the probability of getting top ranks by Google by a great extent.
  • The important part is that if a client says 15,000 words are too much to afford for them, they are still willing to help the client. With a smaller volume, it will obviously take longer to show results. But, GRO will still be on your service and help you get to the results as early as possible.
  • GRO also provides a free service of promoting their clients in news articles. The journalists include the backlink of the client’s homepage in their article. This backlink solution gives a huge followership boost to their site.
  • Last but not the least, they do on-page optimization of the content using Screaming Frog. According to the SEO requirements, they change the title tags and the meta description.
  • Another key aspect is the speed of the site. GRO makes sure that their client’s site is super fast to ensure good conversions.
  • These 3 things, working in combination, pay dividends for the client’s site. And this is what makes them a standout in their field.

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